Master’s Public Examination
Master’s Public Examination
The effectiveness of digital marketing strategies in small and medium-sized enterprises
Student: Ângela Margarida Pereira Ribeiro
Master's Degree: Management (APNOR)
Date: 15/12/2025
Hour: 11:30
Location: Sala de Vídeoconferência
Jury:
- António Jorge da Silva Trindade Duarte
- Elaine Cristina Borges Scalabrini
- Jorge Manuel Esparteiro Garcia (IPVC)
Development of a tool for calculating the potential for reducing energy consumption and greenhouse gas emissions: A study applied to the Mogadouro Municipal Swimming Pool
Student: Hélder José Valdez Ferreira
Master's Degree: Applied Management
Date: 15/12/2025
Hour: 11:00
Location: Sala de Atos e Reuniões - n.º 1
Jury:
- Ana Sofia Cardim Barata
- António Borges Fernandes
- Maria Clara Rodrigues Bento Vaz Fernandes
The use of artificial intelligence in defining marketing strategies on social media networks for Small Businesses
Student: Olga Susana Veleda Delgado dos Santos
Master's Degree: Management (APNOR)
Date: 15/12/2025
Hour: 10:00
Location: Sala de Atos e Reuniões - n.º 2
Jury:
- Luís Carlos Magalhães Pires
- Elaine Cristina Borges Scalabrini
- Jorge Manuel Esparteiro Garcia (IPVC)
Engineering of Natural Fibre-Reinforced Materials for Sustainable Additive-Manufacturing Filaments
Student: Bruno Sousa Mendes
Master's Degree: Mechanical Engineering
Date: 15/12/2025
Hour: 09:00
Location: Sala de Atos e Reuniões - n.º 1
Jury:
- Luís Manuel Ribeiro de Mesquita
- João da Rocha e Silva
- Manuel Ângelo Rosa Rodrigues (ESA-IPB)
The management model as a driver of hospital performance
Student: Priscila Ribeiro Vilhena
Master's Degree: Management (APNOR)
Date: 13/12/2025
Hour: 17:00
Location: Sala de Atos e Reuniões - n.º 1
Jury:
- Paula Odete Fernandes
- Nuno Filipe Lopes Moutinho
- Maria Carminda Soares Morais (IPVC)
The financial literacy of IPB students from PALOP countries
Student: Beto Sanuó
Master's Degree: Management (APNOR)
Date: 13/12/2025
Hour: 11:00
Location: Sala de Atos e Reuniões - n.º 1
Jury:
- Paula Odete Fernandes
- Ana Paula Carvalho do Monte
- Maria do Carmo Castro Correia (IPCA)
Implications of Working Hours and Concentrated Schedules - Case Study in the Social Division of the Macedo de Cavaleiros Municipality
Student: Susana Alexandra Esteves Viana
Master's Degree: Applied Management
Date: 12/12/2025
Hour: 18:00
Location: Sala de Atos e Reuniões - n.º 1
Jury:
- Joaquim Agostinho Mendes Leite
- Ana Sofia Cardim Barata
- Roberto Ivo Fernandes Vaz (EsACT)
Public Governance, Accountability, and the Challenges in Use Budgetary and Financial Information in the Decision-Making Process (the Case of the São Tomé an Parliament)
Student: Maura Patrícia Veigas Amaro
Master's Degree: Accounting and Finance (APNOR)
Date: 12/12/2025
Hour: 17:30
Location: Sala de Atos e Reuniões - n.º 2
Jury:
- Ana Paula Carvalho do Monte
- Sónia Paula da Silva Nogueira (EsACT)
- Susana Maria Oliveira e Silva (IPCA)
Implementation of standardised production processes in civil construction: case study at Aragão & Aragão, Lda.
Student: Paulo Jorge Aragão Guimarães
Master's Degree: Applied Management
Date: 12/12/2025
Hour: 17:00
Location: Sala de Atos e Reuniões - n.º 1
Jury:
- Ana Sofia Cardim Barata
- Ana Paula Carvalho do Monte
- Jonatas Dutra Sallaberry (UTFPR)
Analysis of consumer behaviour towards the circular economy
Student: Marta Isabel Pereira dos Santos
Master's Degree: Management (APNOR)
Date: 12/12/2025
Hour: 14:30
Location: Sala de Atos e Reuniões - n.º 2
Jury:
- António Jorge da Silva Trindade Duarte
- Elaine Cristina Borges Scalabrini
- Alexandra Isabela Lopes Correia (IPVC)